Oct 31

Top 10 Benefits of Website User Reviews

With the amount of money being spent online expanding exponentially every year, it has become essential that website owners capitalise on this traffic to their sites. This is the same whether it is an ecommerce site or an affiliate based enterprise. Website ratings and reviews systems are a prime way in which to help a visitor take action and improve click through rates. By using a review optimisation of a website becomes so much easier.

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Aug 26

SEO Copywriting: 4 Rules for Writing Optimised Web Content

The whole purpose of SEO (search engine optimisation) is to make your website search engine friendly, meaning when people search for a keyword related to your business, you pop up in the top results of the SERPs (search engine results pages).

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Jun 10

The Perfect SEO Layout For a Web Page

The aim of this article is to outline a semantically well laid out page for SEO. It’s important to remember this is never at the expense of usability or trying to game the search engines; it’s more about how to structure a well laid out web page with SEO factored into the mix.

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Jan 21

Marketing Your Business During a Recession

The past couple of years, 2007 and 2008, have been terrible for the credit market, and the repercussions have been seen across all sectors around the globe. With the credit meltdown, 2008 also marked the onset of a severe recession that is likely to last for some years to come. The credit crunch and recession continue to pose problems for businesses in winning new clients and orders in 2009. Businesses need to find new ways to counter the ensuing tough competition and to spend marketing money more effectively.

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Dec 15

10 SEO Tips For Small Business

Small businesses in the UK are increasingly turning towards Search Engine Optimisation (SEO) to get noticed. SEO plays a key role in driving more traffic to a website, thus improving its business potential. While SEO is a powerful tool, it does not yield results if not used properly. So, here are ten SEO tips to direct relevant traffic to your website.

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