February 11th, 2010
According to Nielsen Online, UK has approximately 48.8 million users of the Internet as of June 2009 data. This represents 79.8% of the entire population. Thus, targeting this huge pool of consumers from a single website is a golden opportunity. Read More Of This Story »
February 2nd, 2009
When it comes to online business, among the things that matter the most is the conversion rate. The conversion rate refers to the percentage of visitors who actually opt to make a purchase from the site. With an increase in the conversion rates, your cost-per-acquisition (CPA), or the amount you spend on acquiring a new customer, starts declining. This has a direct impact on your profits and your bargaining power with suppliers. Read More Of This Story »
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