About us

We are one of the UK’s first full-service digital agencies. Powered by passion for nearly two decades, we redefine digital and put businesses on the path to success - and we’re ‘ducking’ good at what we do. Become a dominating force in your industry with the help of our team. We are Your Partner in Digital™.

Our Story So Far

We jumped into action in 2005 and have been on an incredible journey ever since. From starting in a portacabin with just a credit card as funding, to building a global network of experts and clients, we’re constantly reaching new heights and making our partner’s business dreams a reality.

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2005
Bootstrapped from a Portacabin

Soap Media was officially launched from a temporary office by two brothers, Markerle and Adam Davis, using only a credit card and a few computers. With their knowledge in SEO, PPC, web design & development, the winning formula for client success was born.

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2006
Our First ‘Big Break’

Believing in our abilities, we secured Pontins and American Golf – our first major clients. Markerle took a chance and pitched a brand new strategy that won over these consumer giants. We even gained accreditations from Google and Yahoo for our efforts.

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2007
A Scrubbed-up Brand

We refined our branding, updating our website and internal marketing approach in the process. We also secured a project promoting the European Radio Awards in Barcelona and worked with Slazenger on the Cricket World Cup.

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2008
Making a Media Splash

Our work became the talk of the town, with other traditional media, PR, and design agencies asking for our support with their clients. Our accolades were discussed in industry publications, and we became renowned for our work with WordPress.

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2009
One Million Pound Google Spend

Our secured coverage from trusted publications led to us securing some industry dominators in competitive market sectors such as finance and law. The big accounts enable us to reach our first million-pound spend on Google Adwords.

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2010
Soap Leads was Hatched

We found salvation in a central-Preston vicarage that became our headquarters, and we won Key Retirement Solutions, a Preston-based client. This led to us creating our own lead generation platform, Soap Leads.

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2011
Cleaning up Lancashire

Our strong organic search position enabled us to partner with tons of Lancashire-based clients. With the growth, we also appointed a dedicated Business Development Manager, and we were Digital Business of the Year in the annual Red Rose Awards.

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2012
Moving to the Big Pond

More big-name brands came flooding in – Booths Supermarkets, Kukri (JD Sports), and Colortrac. We set up a base in Manchester; a major hub for all things digital. We invested in our staff, grew our team, and worked with MIDAS who assisted with the move.

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2013
More Clients, More Awards

We secured some great new clients, including Blackpool Pleasure Beach and Preston’s College. We also won e-Business of the Year at the BIBAs and worked our way through Lancaster University’s Growth Accelerator Programme – a top UK business school.

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2014
New Innovations

We implemented innovative ad strategies and polished up our programmatic advertising and remarketing skills to further develop our service offering. Record sales were also recorded by Booths Supermarkets and Blackpool Pleasure Beach.

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2015
Our 10th Birthday

We celebrated our 10th birthday in style by securing nominations in three categories for the Northern Digital Awards. At the same time, we expanded our team of ‘Soaperstars’ by acquiring top new talent from the digital space.

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2016
Going Up!

We were hand selected from over 10,000 agencies by Google, the search engine gods, to join their Google Elevator Programme. This, combined with our hard work in staying ahead of digital trends, helped us land clients like Money Supermarket and Merlin.

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2017
A New HQ

After securing financial support from Barclays, we invested in Preston by purchasing the Victorian Lambert Brothers’ printing press. Not only did this become our new HQ, but it also offered us an accessible central position, right in the heart of the high street.

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2018
The Year of PLCs

The momentum continued and our innovative approach secured Diversey and Redrow – both PLCs. Clutch named us as one of the Top 1000 Global Companies, and we were awarded the Mobile Excellence Badge from Google and Awwwards.

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2019
Expanding Our Team

Thanks to our ongoing growth and having completed big projects for Adobe and Paris Saint Germain Academy, we expanded our team of experts. This included bringing in some of the region’s best digital talents in PPC, design, and content.

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2020
Thriving in Adversity

Despite the pandemic’s challenges, we stuck to our values, rode the waves, and were named the Number One Agency in the UK for Client Satisfaction by The Drum. We also gained recognition from Clutch for the fourth year in a row.

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2021
Joining the Elite

Post-pandemic, we became the preferred partner for Diversey’s global brand and secured more awards from Clutch, The Drum, and The Bibas. We also became a Google Elite Partner – an invite-only partnership tier – and implemented Personal Development Plans for all employees.

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2022
Global Expansion

We reached all corners of the globe when we expanded our activities with clients like Diversey, Omnicell, Nettitude, and Centre of Excellence. We reached audiences in France, Germany, Italy, Austria, Belgium, Switzerland, Netherlands, Spain, Australia, and the USA.

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2023
A Year of Transformation

We restructured, gave promotions all round, created new roles to suit employee talent, and appointed new directors. We won great clients, including YorkTest and MFTC, and even found ourselves on the prestigious Clutch 1000 list, putting us in the top 0.3% of agencies globally.

Ready to scrub up your performance?

Get in touch with our team and find out how we can elevate your online presence.

Our Values

Our values are at the core of everything we do. They’re the qualities we look for in our team and clients, and they outline how we approach our work. Since we began, our values have remained the same, and it’s keeping our values at the forefront that has powered our journey so far.

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Passion

We’re passionate about all things digital. It’s this passion that aids us in achieving the best possible results for our clients.

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Freedom

There are no limits to our employees’ potential. Our experts thrive when given the freedom to explore and experiment.

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Integrity

We’re always open and frank as we pursue optimum ways to innovate because we firmly believe that our activities make a positive difference.

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Respect

Respect is our universal code and is at the core of our approach. We are all equal, and we embrace other ideas in search of the best solutions.

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Creativity

We want our partners and team members to achieve extraordinary things. This isn’t possible without unleashing creativity and using our imaginations.

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Dedication

We’re fully committed to fulfilling the goals of our clients which is why we devote ourselves to every step of the process.

Our Team

Our team is a diverse blend of visionary leaders, prolific problem solvers, and creative wizards. They’re the brilliant minds behind our success and we’re united by our shared passion for being the best we can be.

These are the people helping us craft the future of our brand, redefining what’s possible in digital. We couldn’t stay afloat without them.

Avatar_Markerle
Markerle
CEO
Avatar_Adam
Adam
Director
Avatar_Aaron
Aaron
Senior Web Developer
Avatar_Tamas
Tamás
Lead Solutions Architect
Avatar_Jack
Jack
Managing Director
Avatar_Sandor
Sándor
Frontend and Backend Developer
Avatar_Joel
Joel
SEO Lead
Avatar_Ryan
Ryan
Lead Front End Developer
Avatar_Gaz
Gareth
Head of Design
Avatar_David
David
Tech Lead
Avatar_Daryl
Daryl
Marketing Director
Avatar_Reni
Renáta
Senior Front End Developer
Avatar_Eve
Eve
PR and Content Lead
Avatar_Ian
Ian
Senior PPC Manager
Avatar_Marika
Marika
Paid Media Manager
Avatar_Spreet
Spreet
Senior SEO Specialist
Avatar_Paige
Paige
Operations Director
Avatar_Allyn
Allyn
Data Scientist
Avatar_Niall
Niall
Front End Developer
Avatar_Amanda
Amanda
Senior Designer
Avatar_Clarisse
Clarisse
Client Services Executive
Avatar_Keimara
Keimara
Web Project Manager
Avatar_Robin
Robin
Head of Client Services

Our Clients

Over the years, we’ve partnered with hundreds of clients, from leading industry giants to dynamic startups. We pride ourselves on becoming an integral extension of internal teams, fostering a partnership that drives mutual success. Our collaborative ethos is at the heart of every achievement, inspiring growth and innovation at every turn.

Clogau

Luxury Welsh gold jewellery curator, Clogau, reached out looking to redesign their website and make the move to Shopify. We created a site that exudes luxury, showcases the beauty of their products, and reflects their brand story. Their new site takes advantage of Shopify’s features, and we created an integrated app to automate admin work.

Clogau
LRQA Nettitude

Global business LRQA Nettitude is an award-winning provider of cybersecurity services. According to UA3, their traffic was down dramatically which was directly impacting their remarketing efforts. We had to investigate why this was the case and come up with a data-led solution to the issue at hand.

LRQA Nettitude
East Cheshire Hospice

East Cheshire Hospice, a charity that supports individuals suffering from life-limiting illnesses, relies on donations as their main funding source. They needed help increasing repeat donations. We improved their donation offering by creating a dedicated donations section on site, and we utilised their Google PPC grant to reach new people.

East Cheshire Hospice
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Ideal4Finance

Ideal4Finance offers cost-effective solutions to businesses that want to offer finance to their customers. Their brand was established in 2008, and trends and user expectations changes had aged their digital presence. We brought a new lease of life to their brand and built them a new, user-centric website.

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Centre of Excellence

Global business Centre of Excellence is an award-winning, online training and education provider. They enlisted our help to transform their former basic website into a fully interactive and multifunctional learning management system (LMS) with an integrated sales and marketing platform.

Our Accolades

We’ve been in the digital space for almost two decades, generating results that turn our client's visions into reality.  This is no easy feat, and it’s exactly why we’ve dedicated years to understanding how the digital world works. Now, we have future-proof processes that work in harmony with the ever-changing landscape of the digital world. Our ongoing commitment to being at the forefront of our field has led to some notable industry recognition.

Quack Open the Conversation!

Ready to take the plunge and create a digital splash? Whether you’re looking for a complete marketing overhaul, a fresh new look, or a website that stands the test of time, we’re here for you.
Book a call with our experts and take the first step toward reaching your digital and business goals.

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